THE NEIGHBORHOOD
Graphics Package
About The Project
The Neighborhood is an American television sitcom created by Jim Reynolds. The series follows a white Midwestern family as they adjust to moving into a predominantly black neighborhood in Pasadena, California. It stars Cedric the Entertainer, Max Greenfield, Sheaun McKinney, Marcel Spears, Hank Greenspan, Tichina Arnold, and Beth Behrs.
Our mission for Season 2 was to give the show a refresh design and continue the success from Season 1. We wanted something that reflect the Dave Johnson, the “nicest guy in the Midwest,” who moves his white family into a predominantly African American neighborhood in L.A., where not everyone appreciates his extreme neighborliness. That includes their new next-door neighbor Calvin Butler. With this color palette and bold vivid design we were able to find a balance between how they interact with each other.
